Future-proofing the family treasury.
Total Families Served
Total Households Served
most tenured Principal
Family Treasuries Sustained
Our purpose is to future-proof the family treasury for the self-made. While many consider the evolution from wealth creation to wealth preservation a retirement event, we consider the transition as a startup in evergreen wealth ownership. In an age where assembly lines have saturated even the service industry, our experience shows that we, as craftsmen, are in needed more than ever.
We approach wealth ownership with the straightforward principle of aligning interests to aggregate coordinated marginal gains that yield a whole greater than the sum of its parts.
Highlights of Our Work
To reinforce preservation of assets, a client family wanted to diversify their fixed income assets. Together through many discussions we jointly determined that adding private lending was a good option. The family wanted maximum control and transparency throughout the private lending supply chain so we helped them form, operate, and deeply integrate their own private lending company into the industry.Owning the Full Supply Chain
A client family had been leading private investments for their circle of close family and friends. Together through many discussions they determined that they wanted to formalize the process to preserve their social relationships. We helped the family register, form, and support the operations of their own RIA to facilitate their investment activities for their member only “Investment Club”.Collaborative Investing is More Fun
Our most tenured client family joined the GENRICH Family with three generations and nine households spread out across multiple states and countries. Sadly, the Founding Generation passed on in their 90’s during our service. Coordinating the assembly of service providers and maintaining communications between family members before, during, and after the life event, the family grew closer and remain unified in their resolve.The Changing of the Guard
A second-generation Principal in his mid-seventies has laid plans spanning decades to come involving a combination of independently cultivated and inherited legacy assets. To support the Principal and his family, with varying degrees of desire and ability, GENRICH’s Founder accepted the appointment as Trustee with deep honor to lead the ongoing endeavor after he is no longer able.Mindful Regency
A wealth-creator family client was paralyzed for years with the amount of options available to reconcile various businesses and entities addressing ownership, succession, tax, asset protection, and estate planning needs. Leveraging our inter-disciplinary skillset, we coordinated with the existing team of advisors to clarify and curate the best combination of plans and stewarded the implementation.Clarity + Control = Confidence
Most frequent questions and answers
Family offices are private wealth management advisory firms that serve ultra-high-net-worth investors. They are different from traditional wealth management shops in that they offer a total outsourced solution to managing the financial and investment side of an affluent individual or family.
Family offices are typically either defined as single family offices or multi-family offices – sometimes referred to as MFOs. Single family offices serve one ultra-affluent family while multi-family offices are more closely related to traditional private wealth management practices, seeking to build their business upon serving many clients.
Not at all. A Family Office is meant to help provide you with increased level of clarity and control over your assets to inspire confidence that everything is in the right place. A well-run family office should allow the Family Principals to easily obtain the information they need to make strategic decisions on the best ways to move forward.
Absolutely. In fact, it is encouraged. A Family Office is meant to support the family and its future leaders. We emphasize the need to develop future generations with skillsets beyond academic training so that they are better equipped to handle the complex responsibilities of being a family leader. A well-run family office should minimize family conflict and empower future generations with appropriate ways to leverage the deep resources of the family.
GENRICH uses Alignment Pricing. We feel that the best pricing is one that inspires confidence that our interests are as aligned as possible. Since it is highly dependent on the objectives each Principal is trying to accomplish and the work required, we discuss compensation individually with each client to determine what combination of flat fees, ratio fees, performance fees, and time/material fees that inspires the most confidence in alignment.
With continuity as one of the key benefits of a Family Office, this concern is among the top of the issues we attend to on an ongoing basis. Our solution is two fold: 1. We practice what we preach and have a strong internal redundancy and succession plan in place. 2. Solutions and resources we establish for our clients remain with our clients so that nothing needs to be uprooted.
Having only been operating for just over 10 years this is a question that is begged to be asked. What can be relied upon though is our study of best practices learned from over a hundred successful families, the timeless processes, procedures, and guidelines that we put into place to govern the future much like our nation’s constitution, and the ongoing attentiveness of keeping up with the evolving attitudes of each generation. The wide age range of our key personnel is deliberate to support the longevity of success.